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Wednesday, February 28 • 11:15am - 12:15pm
#artlibraries: Taking the Pulse of Social Media in Art Library Environments

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A great deal of research has been conducted on the effects of digital culture and social media in museums and in libraries in general, but little has been done to evaluate the social media landscape specifically in art libraries. This session of lightning talks aims to fill that void by examining the application, impact and perception of social media in the art library community.  

Today, social media is embedded in countless aspects of our personal and professional lives, and is instrumental in the way we communicate with and view the world. As art librarians, how do we evaluate the results of our efforts? How can we develop policies, guidelines and strategic goals that ensure a productive use of these tools? And what are the best practices for increasing awareness of our collections? Speakers include a museum librarian, an academic librarian, a special collections librarian and an art and design college librarian who offer a variety of perspectives on social media in art library environments. Additionally, we will hear presentations on the results of surveys: one assessing the overall impact of social media in art libraries, the other-conducted by a content producer for an arts research institution-examining the social media habits of art historians.

Chantal Sulkow, “Is Anybody Out There? Measuring the Impact of Social Media Engagement in Art Library Environments”
William Blueher, “A Blog is not a Tweet is not a Gram is not a Pin: Creating Platform-Specific Social Media Policies”
Anna Simon, “How Much is 140 Characters Worth? How to Assess Your Library’s Social Media Efforts”
Jennifer Ferretti, “Our PR Problem Is Real: Social Media in the Context of Labor and Strategic Planning”
Betsy Brand, “How Art Historians Use Social Media (. . . and How They Don't)”
Viveca Pattison Robichaud, “#rarebookfriday: Systematizing an Approach to Social Media to Reach a Targeted Audience”

avatar for Giana Ricci

Giana Ricci

Assistant Librarian for Public Services, The Frick Art Reference Library, The Frick Collection


William Blueher

Metadata and Collections Librarian, Metropolitan Museum of Art
Metadata & Collections Librarian, Metropolitan Museum of Art
avatar for Betsy Werner Brand

Betsy Werner Brand

Digital Media Producer, J. Paul Getty Museum
Betsy Brand is a Digital Media Producer at the Getty Museum in Los Angeles.
avatar for Jennifer Ferretti

Jennifer Ferretti

Digital Initiatives Librarian, Maryland Institute College of Art
Jennifer Ferretti is the Digital Initiatives Librarian at the Maryland Institute College of Art. She is a first-generation American Latina whose librarianship is guided by critical perspectives and anti-neutrality. She has spent ten years in libraries, museums, and archives digitizing... Read More →
avatar for Viveca Pattison Robichaud

Viveca Pattison Robichaud

Curator, Books, Canadian Centre for Architecture
avatar for Anna Simon

Anna Simon

Reference and Instruction Librarian, University of Wisconsin Madison
avatar for Chantal Sulkow

Chantal Sulkow

Reference and Collections Librarian, Bard Graduate Center Library

Wednesday February 28, 2018 11:15am - 12:15pm EST
Hilton: Murray Hill East